A Guide to Brand Identity and Strategy

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Course features
  • Self-paced & Interactive
  • Device Independent
  • Certificate of Completion
  • Scenarios
  • Videos
  • Knowledge Checks
  • 80 mins
Course overview
A business’s brand is more than a logo and color scheme. It’s also the personality, the story, and the way the brand makes people feel. No wonder then that a brand is almost as hard to define as it is to create.

Not to worry. This course can help. You’ll get practical definitions and advice on crafting a brand story, showing your best side, establishing your market position, and telling people exactly who you are and who you’re for.

Course ID: ML_SM_011
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Certification included
On successful completion of the course, you will receive a Certificate of Completion, to showcase the skills gained through this course. 

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